Consultancy – Development of two promotional videos

Job title Consultancy
Category Development of 2 promotional videos
Duty Station Remote
Type of Contract Individual contract
Expected starting date Immediately

  • Background

EuroMed Rights is a non-governmental organization aiming to promote cooperation and dialogue in and between countries on both sides of the Mediterranean Sea. It is a network representing 68 human rights organizations, institutions and defenders in 30 countries. It was founded in 1997, following the 1995 Barcelona Declaration, by civil society organizations dedicated to promoting human rights and democracy within the framework of the Euro-Mediterranean Partnership.

EuroMed Rights’ mission is to promote and strengthen human rights and democratic reforms at regional and national levels. By creating network opportunities and encouraging civil society cooperation, EuroMed Rights aims to develop and strengthen the partnerships between NGOs located within the Euro-Mediterranean area, to spread and promote human rights values and to increase members’ capacities to reach these objectives.

Since 2004, EuroMed Rights has worked proactively on promoting gender equality in the Euro-Med region. Despite some progress, gender inequalities remain entrenched in the EuroMediterranean region. Most EuroMediterranean countries do not integrate a gender perspective into all policy areas. Gender equality has yet to be understood as a structural issue, requiring a transformative and structural answer. More information about the Women’s Rights and Gender Justice programme: https://euromedrights.org/theme/gender-equality/

In 2021, the Women’s Rights and Gender Justice (WRGJ) regional programme worked on two main projects, amongst other topics:

  • Backlash map project: an online collaborative tool to monitor backlashes to gender equality in the MENA region. More information here: https://backlashmap.euromedrights.org/en/
  • Publication of the research “Spaces of violence and resistance: women’s rights in the online world”, that draws trends and similarities on online gender-based violence across the region with a particular focus on the situation in Algeria, Egypt, Jordan, Lebanon, Morocco, Palestine, Syria, Tunisia and Turkey.

https://euromedrights.org/publication/spaces-of-violence-and-resistance-womens-rights-in-the-digital-world/

  • Objectives and outputs of the work

This work aims to produce two short, separate animated videos (2-3 min) to promote the two projects/products mentioned above for the general public.

Outputs of the consultancy

The consultant will deliver two products:

Output 1:  Promotional animated video of the Backlash map

Aim of the video: presentation of the backlash map, including:

  • Context on backlashes in the region
  • The aim of the tool
  • How reports can be sent
  • Who can use it
  • Other relevant information

Type of video: the video will use images from the backlash map website with a narration, to showcase how the tool works and the potential uses. This includes notably: screen recording, voice over drafting (with EuroMed Rights support) and recording, video editing/mixing, subtitles insertion.

Target public: general public, to be used on social media and EuroMed Rights’ website.

Output 2: Promotional animated video of the Online Gender-based violence Research

Aim: presentation of the main outcomes of the research, briefly and concisely.

The scope of animation will include:

  • Narration of the situation of online gender-based violence in the region.
  • Main outcomes of the research.
  • Main recommendations for stakeholders.

Type of video: The video will incorporate infographics, animated characters
and narration. This includes notably: motion design animations, drafting and recording of a voice over (with EuroMed Rights support), insertion of subtitles, editing/mixing.

Target public: general public, to be used  onsocial media and EuroMed Rights’ website.

Please note EuroMed Rights’ three working languages: English, French and Arabic. Subtitles are requested in the three languages. EuroMed Rights will provide support for Arabic if required.

  • Process and timeline

Within the timeframe detailed below, the selected consultant or agency will propose and finalise the two videos. To help them complete these tasks, the consultant will receive all the relevant information to understand the nature of the two projects and the branding to be used. The Communication Team Coordinator and the Women’s Rights and Gender Justice Coordinator will remain available to answer any questions the consultant/agency might have during the process.

This assignment will be completed between 1st October 2022 and 15th December 2022. To be noted that the promotional animated video of the gender-based violence research will be used for the “16 days of activism campaign” that will take place between the 25th November and the 10th December. Hence, no delays will be accepted for this video which is requested by the 20th November 2022 at the latest.

The Backlash map video is requested by the 15th December 2022 at the latest.

The consultancy shall be conducted according to the following timeline:

Step 1 Application deadline 21/09/2022
Step 2 Selection of the consultant 23/09/2022
Step 3 Discussion with the Women’s Rights and Gender Justice Team and the Communication Team 26-27/09/2022
Step 4 Signature of the contract 30/09/2022
Step 5 Presentation by the consultant of a story board proposal for each video. To be agreed
Step 6 Feedback from EuroMed Rights to the story board proposal To be agreed
Step 7 The consultant comes with a second proposal for story board To be agreed
Step 8 Feedback from EuroMed Rights to second draft To be agreed
Step 9 Development of a first version of the videos by the consultant of output 1 and 2 To be agreed
Step 10 Feedback from EuroMed Rights on the first version To be agreed
Step 11 Inclusion of the comments and production of a final version of the videos To be agreed
Step 12 Feedback from EuroMed Rights on the final version To be agreed
Step 13 Final delivery of the video on gender based violence online 20/11/2022
Step 14 Final delivery of the video of the backlash map 15/12/2022

  • Required expertise, languages and portfolio

 Expertise

  • Proven professional experience in graphic design and production of promotional materials
  • Experience with stop-motion tools (Adobe After Effects, animated videos, etc).
  • Experience or contacts with voice-over recording/recorders
  • Experience of working and collaborating with non-profit organisations at the international level will be an asset

Portfolio

  • The candidate must submit a detailed portfolio of previous productions (mainly, animated videos).

Languages

  • Excellent written and verbal communication skills in English or French.

 

  • Application procedure

Qualified and interested candidates are hereby requested to apply before 21 September 2022. The application should contain the following:

For independent graphic designers:

  1. A brief description of why the individual considers him/herself as the most suitable for the assignment, a clear methodology on how they will approach and complete the assignment based on the proposed calendar. The candidate is welcome to suggest revisions to the proposed calendar.
  2. A curriculum vitae, indicating education background/professional qualifications, all past experience, as well as the contact details (email and telephone number).
  3. A portfolio of previous animated videos.
  4. A budget with all-inclusive fixed total contract price, supported by a breakdown of costs.

For agencies:

  1. A brief description of why the agency considers itself the most suitable for the assignment, a clear methodology, on how they will approach and complete the assignment based on the proposed calendar. The candidate is welcome to suggest revisions to the proposed calendar within the deadlines.
  2. A brief description of the agency, including information about the graphic designers working on the project, indicating education background/professional qualifications, as well as the contact details (email and telephone number).
  3. A portfolio of previous animated videos.
  4. A budget with all-inclusive fixed total contract price, supported by a breakdown of costs.

Questions and candidacies can be sent to Mr Maxence Salendre, Communication Team Coordinator ([email protected]) and Ms Raquel Reyes i Raventós, Women’s Rights and Gender Justice Coordinator ([email protected]).

  • Payment modalities

EuroMed Rights will break down payments in three parts based on the amount agreed with the consultant:

  • 30% to be paid after the signature of the
  • 30% to be paid upon finalisation of the Online gender-based violence video (output 2)
  • 40% to be paid upon finalisation of the backlash map video (output 1).